About 3 million motorbikes are consumed in ![]() Honda motorbikes exported to Japan The website of the Japanese motorbike manufacturer in late August showed a piece of news that SH Mode made by Honda Vietnam would be available in It is expected that some 3,000 SH Modes would be consumed in the market every year. Prior to that, in March 2013, when launching Lead 125 into the market, Honda Vietnam also stated that it would export the products to As such, Honda Vietnam has become the fourth country that provides products to Honda global. The other three include Masayuki Igarashi, General Director of Honda Vietnam, said the company plans to boost exports to SYM, the manufacturer from Meanwhile, Piaggio Export or die The motorbike consumption over the last two years has been decreasing dramatically in the context of the economic downturn. Motorbike manufacturers all said 2012 was a very tough year for them. According to Masayuki Igarashi of Honda Vietnam, the manufacturer sold 3.11 million products in 2012, which was just equal to 93 percent of that in 2011. Especially, Honda Vietnam had to spend VND15 billion on a sale promotion program, a biggest ever sum spent for such a program. However, despite the big difficulties, motorbike manufacturers still keep expanding their production. The third factory of Honda Vietnam capitalized at $120 million in Ha The Yamaha project, worth $50 million, is raising the production capacity to 1.5 million products per annum. Analysts believe that the manufacturers’ move to scale up the production aims to serve their plan to boost export instead of boosting domestic sales. The total production capacity of the joint ventures in They have also predicted that with such a big capacity, Source: DNSG |
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